The seventh and final season of Mad Men, with a total of 14 episodes, will be divided into two parts, "Genesis" and "The End of an Era", which will be broadcast in 2014 and spring 2015 respectively, to bid farewell to the new and old viewers who have accompanied Mad Men for eight years. At the end of the sixth season of Mad Men, the advertising talent Don Draper, who was carrying a huge lie and constantly anesthetizing himself with alcohol and cheating to seek psychological self-compensation, was exposed by his daughter Sally, and his marriage with his second wife Megan was once again broken. The nightmare-like growth experience and the colleagues who have changed have made Don Draper feel extremely repulsive and exhausted to the advertising industry full of hypocritical interpersonal relationships and even the entire middle-class society. Don, who was eager to "cleanse" himself, collapsed at the SCDP client meeting and confessed his life experience, which made the client feel humiliated. The SCDP partner dismissed Don for the benefit of the company, and the position was taken over by Peggy, his apprentice who was once promoted and now a talented woman in the advertising industry. The 1970s, which are engulfed by war, civil movements and unrest and make everyone uneasy, are gradually approaching. Will Peggy choose to start her own business in this era of women's rise? How will Don continue his life after facing the pain in his heart and resolutely leaving the hypocritical advertising industry full of sweet lies that he created? In this thrilling era, how will their fate end?