Mad Men is a TV series about the American advertising industry launched by AMC TV on July 19, 2007. The show was produced by Matthew Weiner, the producer and screenwriter of The Sopranos. It is set in New York in the 1960s. The story boldly describes the brutal commercial competition in the golden age of the American advertising industry. It truly reproduces the light and shadow years of the 1960s with a retro atmosphere and gorgeous style. In the 1960s, the American advertising industry entered its heyday. There were hundreds of advertising companies of all sizes on Madison Avenue in Manhattan, New York. Among them, an advertising company called Sterling Cooper was the best in the industry. Its creative director Don Draper was handsome, strong, and resourceful. He had a beautiful wife and two lovely children, as well as a charming lover. He also had a sympathetic relationship with the rich daughter who was his client, just like James Bond in the advertising industry. In addition to Don Draper, the company also includes Roger Sterling, the boss who loves to show off his upper-class background, Peggy Olsen, the secretary who knows the times, and Beth Campbell, who is ambitious but lacks real talent. They work hard to meet the requirements of customers while struggling in the hardship of life. When commenting on Mad Men, Newsweek of the United States said that the audience "can completely turn off the sound and only appreciate the gorgeous clothes of the characters in the play." The show has indeed set off a retro trend in the fashion industry. The men's clothes in the show are basically white shirts with three-piece suits, created by the famous American clothing brand Brooks Brothers. Unlike the current two-button suits, the popular suits at that time had three buttons. Inspired by this, Calvin Klein and Michael Kors launched three-button suits in the 2009 autumn and winter fashions.